Champion is the world’s leader in shuffleboard tables, with a complete line of hand-crafted, precision engineered playing surfaces that range from commercial applications to luxury home game-room use. However, their product catalog did not match the premium look and feel of the product itself and they had no photography available. Oh, and they had a big tradeshow looming which meant a tight deadline. MG Marketing completely re-imagined what their catalog could communicate, with new renderings and clean design. The new catalog was an instant hit at the show and offered Champion a sales tool to re-engage with their dealer sales channel.